Entiera is the world's leading marketing automation solution providing:
- Campaign Management capabilities to help you plan, create, execute and analyze marketing campaigns
- Customer Analytics providing customer metrics reporting, customer segmentation, segment profiling and predictive modeling
- Customer Data Integration enabling a single view of your customers and prospects
- External Data Portal offering seamless integration of external consumer and business data
Entiera is unique in that the functionality is provided via an on-demand model:
- Integrated and Comprehensive Solution: based on a world-class marketing process model that has driven 50% to 500% improvement in marketing results
- Value Orientation: 80% to 90% less cost than traditional solutions
- No Long Term Commitments, clients pay for what they need on a month-to-month or quarter-to-quarter basis
- Highly Flexible: open, web services architecture allows rapid configuration and extensions to meet business needs